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How Donald Trump is making money off his presidential bid

The presumptive Republican presidential nominee Donald Trump makes a speech at his revamped Trump Turnberry golf course in Turnberry Scotland Friday June 24, 2016. 

Andrew Milligan/PA via AP

In 2000 Donald Trump told Fortune magazine, "it's very possible that I could be the first presidential candidate to run and make money on it."

During this primary season, Donald Trump made a point of not taking outside donations, but now he is. Some of Trump's campaign money is making its way back to the candidate himself, because unlike any other candidate in modern history, Trump is using his businesses for his campaign.

Legally, Trump has to pay no more than fair market value, so we crunched the numbers to see how much he's essentially paying himself, reports CBS News correspondent Julianna Goldman. 

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"I didn't need to do this folks. I'm spending a lot of money," Trump said during a rally in Ohio.

But the Republican nominee has offset some of that by pouring $7.2 million dollars -- more than five percent of the money his campaign has spent through July --  into his own businesses.

Since Trump moved into the general election phase, that spending has increased.

During the first year of his campaign, he spent on average half a million dollars a month at his own companies. But as his campaign ramped up from the end of June through July, he spent $1.2 million at Trump businesses.

"There's a good chance that Donald Trump is the first candidate for president who makes money off the whole endeavor," said Charlie Spies, a Republican election lawyer who was Mitt Romney's CFO in 2008."The difference with the Romney campaign is he is a numbers guy who is very cheap, I think in terms of how money is spent, so we were looking to save as much money as possible."

Take the candidates' travel expenses. Campaigns typically split about the cost of flying with the press corps who fly on their planes -- a practice Clinton started this week. On Monday, Trump allowed a small group of reporters onto his plane. It's unclear if they were charged, but he told them it wouldn't be a regular occurrence. 

Throughout the campaign, he's paid his own aviation company $5.6 million to fly his multiple planes like his luxury 757.

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He also spent more than $423,000 to rent out his private Mar-a-Lago club. And in July, Trump's campaign paid $48,239 to rent the Trump National Golf Club​ in Westchester County. By comparison, holding an event for thousands of people at the nearby Westchester County Center costs about $10,000.

On rent, the campaign has spent over $830,000 for office space at Trump Tower​. In July, it paid over $169,000, up 133 percent from May. Trump officials told reporters they expanded into more office space in anticipation of additional staff.

"So as much as it looks like he is putting money into the campaign, he is filling space in his building that otherwise, there would be no revenue off of, so it absolutely is circular," Spies said.

In the past, wealthy businessmen, like Steve Forbes or Mike Bloomberg, walled off their campaigns from their companies to avoid the headaches of entangling the two. Spies said what Trump is doing is not illegal, but it's discouraging big-dollar Republican donors​ from giving money to their nominee.

"When they see things like buying Trump brand products and flying on the Trump plane, it doesn't inspire them to give," Spies said.

The spending on Trump brands is still well below what the Republican nominee has personally invested in his campaign, but it also comes with free publicity that can't necessarily be valued.

The campaign did not respond to our requests for comment.

© 2016 CBS Interactive Inc. All Rights Reserved.

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